Everyone in business is looking for advice. Even after 14 years, I’m still looking for advice. However, it’s a question of quality over quantity, the former of the two being the goal.
"Octane is a web design, development and internet marketing consultancy started in June 1999."
My name's Wayne Smallman and I sell ideas that change the way companies do business, usually in the form of novel web applications.
I'm also a writer for business publications (both web and print), as well as a consultant, adviser and trusted ally to my clients.
Octane Interactive Limited is a web design & development and internet marketing consultancy started in June 1999. I sell ideas that change the way companies do business, usually in the form of novel web applications.
Here you'll find a rich mix of business advice (such as why your business might need a blog), simple company website hints & tips (like 5 simple ways to improve your business website), as well as practical business guides (including how social media can benefit your business).
So far, this week has been a swirling cloud of some very perplexing and challenging, comprised of the bizarre and the preposterous, and by way of Microsoft’s adCenter Editorial Guidelines, I have proof!
Under Cloud is the summation of an idea I had about two years ago, which solves a couple of problems for me; cataloguing the web pages I find, and sorting those web pages in a meaningful way. After a day-long meeting yesterday, Under Cloud is ready for something of a re-invention.
Octane and Wayne Smallman in the media &mdash view all publications
How to use WordPress to manage your company website is my latest ebook, written specifically to help busi … more
This might come as something of a shock, given that I'm a web designer and developer, but the first few q … more
Whether your organisation consists of a team of people or just you alone, you have a workflow — the ser … more
So here I am, late 2009 and we’re still talking about blogging. Many might just roll their eyes at the … more
How can we push the boundaries of event management further still? By taking the events to the people, say … more
Social media is changing the way we create, publicize and report on events. In light of Facebook, it's no … more
Does social media represent a genuine opportunity for small businesses — or are we in danger of falling … more
Recent research has consistently concluded that building an effective relationship with your customers is … more
Marketers who are new to using social media for customer interaction have been given the abbreviation SPI … more
Ford Test Drive Social Media, Avoid Head-on Legal Crash In an attempt to avert a “potential PR nightmar … more