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"Octane is a web design, development and internet marketing consultancy started in June 1999."

My name's Wayne Smallman and I sell ideas that change the way companies do business, usually in the form of novel web applications.

I'm also a writer for business publications (both web and print), as well as a consultant, adviser and trusted ally to my clients.

Archive for the ‘Personal’ Category

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Mar 7th, 10
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Wayne unwillingly goes wireless for the weekend

As I write, my iPhone is perched on the side of my MacBook Pro, wirelessly tethering me to the world wide web. This isn’t through choice, but as a result of British Telecom having land line problems between themselves and my street, and Orange’s 3G coverage being sufficient to keep me going in the meantime.

Filed under: Personal Tags: , , , — @ 1:10 PM 2 Comments »

Feb 21st, 10
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The all-new Octane website

What with all of the new projects (landing pages, websites, print design etc), things have been moving quickly around here. So quick, in fact, I’ve had to totally re-think and re-design the entire Octane website from scratch. So, what do you think?

Filed under: Personal, Web Design, Web Development Tags: , — @ 8:43 PM No Comments »

Feb 5th, 10
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How to be a generalized specialist and why

“Me, a specialist? Oh no. I’m just a web designer, mate!” Contrary to popular opinion, web designers — the much maligned sub-species of the greater spotted graphic designer — can be specialists, much like anyone else. But does it pay to be a specialist in the noughties?

Filed under: Business, Help & Advice, Personal — @ 12:10 PM No Comments »

Nov 23rd, 09
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Wayne Smallman and Octane on Twitter

So you’ve found me, Wayne Smallman, on Twitter and became curious about myself, Octane Interactive and wanted to know more.

Filed under: Personal, Social media Tags: , , — @ 10:36 AM No Comments »

Aug 14th, 09
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Questionable Antics on LinkedIn’s Q&A?

LinkedIn’s Q&A is a great way to get answers from some of the smartest business people in the world. It’s also an excellent way to demonstrate your expertise to those very same people. Sadly, not everyone is going to give you a straight, or even a polite, answer.

Filed under: Best Practice, Business, Personal Tags: , — @ 2:52 PM 1 Comment »

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