"Octane is a web design, development and internet marketing consultancy started in June 1999."
My name's Wayne Smallman and I sell ideas that change the way companies do business, usually in the form of novel web applications.
I'm also a writer for business publications (both web and print), as well as a consultant, adviser and trusted ally to my clients.
A web application is an application that runs on the web via a web browser like Microsoft Internet Explorer or Mozilla Firefox. You access a web application in exactly the same way you would a regular website; by typing a web address into the address bar of your web browser of choice.
Rather than discuss the wider aspects of more commercial high-end web applications from the likes of Microsoft, SAP or Seibel, I’ll instead concentrate on the general aspects and features, giving you a broader overview of what a web application is.
The most fundamental difference is that you won’t have to install a web application onto your computer — nor will you have to double-click an icon to start it!
There are several key differences between a web application and a desktop application:
Certainly from a business perspective, having a web application written specifically for your business means you’re unlikely to be paying for features that you don’t want, as is often the case when you buy off-the-shelf application software like Microsoft Office, for example.
Assuming you’re having a web application developed for your business, the advantages / benefits of a web application are:
There are also a number of differences that can be considered disadvantages:
Some of these negative factors can be mitigated to some extent, but it is impossible to remove all of the issues completely.
Any website or web application should undergo rigorous testing stages to ensure maximum compatibility with the web standards and the web browsers you anticipate are most likely to be used by your users.
When developing a web application, there are number of standard programming methods and guidelines that can significantly reduce the likelihood of a successful intrusion, possibly compromising sensitive data.
Almost any kind of desktop application can be turned into a web application (given enough storage space and bandwidth), with the addition of the advantages outlined previously.
Typically, web applications for SMEs (Small-to-Medium Sized Enterprises) would be:
The application itself exists on a web server, which is essentially a computer used specifically for hosting (or serving) web pages from websites, or in this instance web applications.
Unlike a website, there are no web pages as such (certainly not in same way as a website), although you will move from one web page to another, those web pages are often virtual, in the sense that they are created instantly for the purposes on a particular task.
A typical web application will:
In the short-term, a web application will most likely be an expensive commitment, both for the initial planning stage and the subsequent development of the application itself, but offering a superior ROI (Return On Investment) over the long-term.
Additionally, to ensure that the web application itself meets with the specific requirements of those who’re going to be using it most often, a commensurate commitment of time is required by those parties, to outline their needs in detail to the developer.
As the internet deepens its penetration into our personal and professional lives, permeating our living rooms and our offices, we demand ever more agile and flexible tools.
Also, being on the move is no longer the barrier it once was. With the help of mobile devices like the Apple iPhone, RIMs BlackBerry and other smart phones, we can work from almost anywhere, wirelessly in some cases.
However, all of this flexibility counts for very little if our business requirements are held hostage by inflexible software that doesn’t meet our specific needs.
In time, as the cost of mobile communications continues to fall, coupled with ever more inexpensive software development tools and hosting fees, web applications will become more and more common place in businesses of all sizes — businesses just like yours perhaps?
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