
Matrix Business Coaching specialise in motivating busy professionals to get the competitive edge in a crowded marketplace. They help you to create a unique personal brand identity that unlocks your full potential & helps you stand out from the crowd.
People buy from people. Building a strong personal brand is therefore the key to sustained success & happiness in your career & personal life.
Personal Branding is a relatively new concept within the business world and although the market is still embryonic it offers huge growth potential.
The goal was to create a logo form that was simple, bold scalable (by way of both size & adaptability for various types of media) and imbues a sense of optimism.
The colour of the logo is meant to engender a sense of growth while the graphical arrows represent the convergence of ideas, ambitions & perceptions.
The main requirements were meeting a budget and creating a strong sense of purpose while building solid documentation from which to control the identity:
Working to such a strict budgetary target for something as esoteric and highly subjective as an identity has been an experience .. or, because of the short time frame, a brief one at least!
Creating something unique isn't about having lots of time to think, it's about using what time you have effectively, and working with your client, not simply working for them.
For more information, or if you have any questions, please don't hesitate to call or contact us via my response form today!