As business people, it’s surprisingly easy to forget the very things that make you money day in, day out. I call this “Organic Knowledge” — you know that you know these things, but you either forget or fail to see the importance of what you know. So the perception is, you feel you know less than you should and hardly ever feel as though you know enough.
"Octane is a web design, development and internet marketing consultancy started in June 1999."
My name's Wayne Smallman and I sell ideas that change the way companies do business, usually in the form of novel web applications.
I'm also a writer for business publications (both web and print), as well as a consultant, adviser and trusted ally to my clients.
