There are no short cuts to making people trust you for your words or your deeds, and even less so in the business world. And on the web, trust is a hard-earned currency.
"Octane is a web design, development and internet marketing consultancy started in June 1999."
My name's Wayne Smallman and I sell ideas that change the way companies do business, usually in the form of novel web applications.
I'm also a writer for business publications (both web and print), as well as a consultant, adviser and trusted ally to my clients.
