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"Octane is a web design, development and internet marketing consultancy started in June 1999."

My name's Wayne Smallman and I sell ideas that change the way companies do business, usually in the form of novel web applications.

I'm also a writer for business publications (both web and print), as well as a consultant, adviser and trusted ally to my clients.

Posts Tagged ‘opinion’

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May 27th, 11
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Why I’m staring at clouds (cloud computing, that is)

You’d be forgiven for thinking you’re falling behind, no longer at the sharp end of technology if, like me, you’re a bit bewildered by the idea of so-called cloud computing, drifting slowly by. For me, “the cloud” is just a new riff on an old way of doing things.

Filed under: Personal Tags: , , , , , — @ 11:49 AM No Comments »

Mar 7th, 11
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Why small businesses should make you think

Let’s hear it for the little guy! Seriously, small businesses are, well, the business. So here’s my take on why it’s a good idea to think big but act small when choosing who’s going to fix your boiler, install broadband at your office, replace your car exhaust, unblock your drain, mend your leaking roof, provide mobile phone coverage…

Filed under: Business Tags: , — @ 2:00 PM No Comments »

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