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"Octane is a web design, development and internet marketing consultancy started in June 1999."

My name's Wayne Smallman and I sell ideas that change the way companies do business, usually in the form of novel web applications.

I'm also a writer for business publications (both web and print), as well as a consultant, adviser and trusted ally to my clients.

Posts Tagged ‘Social Networking’

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May 11th, 10
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Twitter to show a measure of trust in businesses?

Twitter may soon be wearing a business hat. Some will argue it has been for a while, but I’m talking about an official doffing of the cap towards businesses, with services specific to their needs. And critically, arguably the most important thing to emerge might be an indicator of Twitter’s trust in you and your business.

Filed under: Business, Social Media Tags: , , , , — @ 12:51 PM 1 Comment »

Mar 10th, 10
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ASA serious about social media. Are you?

If ever proof was needed that social media was a legitimate marketing channel, the Advertising Standards Authority just delivered. Their intention is to regulate social media.

Filed under: Business, Help & Advice, Social Media Tags: , , , , — @ 3:02 PM No Comments »

Feb 1st, 10
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Creating a Landing Page for Twitter, Facebook

Congratulations! You and your staff are on Facebook and Twitter. Now what? Chances are, there are people out there who want to know a little more about who you guys are and what you do. But, as part of a corporate entity, it’s not just the individuals they’re interested in, it’s your company, too. So what do you do?

Filed under: Best Practice, Business, Help & Advice Tags: , , , — @ 1:21 PM 3 Comments »

Nov 23rd, 09
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Wayne Smallman and Octane on Twitter

So you’ve found me, Wayne Smallman, on Twitter and became curious about myself, Octane Interactive and wanted to know more.

Filed under: Personal, Social Media Tags: , , — @ 10:36 AM No Comments »

Nov 3rd, 08
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New social media ebook pre-announcement

In lieu of the launch of my new ebook, entitled: “The Beginner’s Guide to Social Media — An introduction to social media from a business perspective”, I’d like to just explain a little about why I decided to write such a book in the first place.

Filed under: Business, Help & Advice Tags: , , — @ 1:42 PM 1 Comment »

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