Hitting the same target twice

Octane adds a second string to the business bow of graphic and print design agencies, helping them hit the same target twice or more. So working alongside agencies has become a bit of a theme for Octane, and it’s helped remind me of how I started out, decades ago.

Before there was an Octane, I worked in Leeds, and the one thing that I enjoyed the most was the variation in the work I did. I was lifted out of college and chosen to head up a nascent new media department to build websites and create interactive CD and DVDs. Because I was studying design at the time, it allowed me to learn on the job and become a graphic designer by experience more than it did from qualification.

A good number of agencies in and around Leeds were attempting to branch out into new media (as it was known then), and for good reason — their clients were asking for websites and portable interactive presentations (the Internet was slow at the time, so CDs and then DVDs for a short while were a dominant format).

For the big agencies, hiring in tallent was the route forward, but a lot of agencies didn’t — and still don’t — have the resources to do the same, forcing them to miss out of possible work. So this is where Octane comes in, becoming that virtual department:

“We’ve got to move from HubSpot to Zoho and wondered if you knew anyone who could do it?”

“We need a plugin [integration] to connect our Slack team to [an internal or external service]…”

“[A service provider] has changed their pricing and we have to migrate everything to…” At least once, I’ve built an alternative and it still worked out more cost effective than paying a license fee.

And then sometimes:

“We need a few changes making to our website, but the lad who built has packed in!”

“We’ve got this brochure [containing a lot of tabulated data] that we need putting on our website.” In these instances, knowing if it’s a one-time thing or something that’s going to happen again and again has a dramatic effect on cost in the long term.

If these are the sort of questions you’ve been asked and had to pass on or let go, then let’s talk.

Got questions? Ask!
Speak to me, Wayne, for a free, no-obligation chat.

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