Questionable Antics on LinkedIn’s Q&A?

LinkedIn’s Q&A is a great way to get answers from some of the smartest business people in the world. It’s also an excellent way to demonstrate your expertise to those very same people. Sadly, not everyone is going to give you a straight, or even a polite, answer.

LinkedIn, the professional business network

In life, we live and we learn. The wise share what they know and help others avoid their own hard mistakes. And then there are those who choose to be unhelpful, egotistical and just plain ignorant. What was it I was saying about professionalism again?

“A huge salary is not a sign of professionalism. Nor is a insulting the competition, getting blind drunk in public, beating up your girlfriend, illicit affairs, gambling addictions, abusive behaviour or questionable TV appearances.”

Being openly hostile, ignorant, rude, stupid and generally annoying don’t count towards professionalism either. Case in point: the Q&A section on LinkedIn, sometimes littered with some very unpleasant replies.

So what is LinkedIn?

“LinkedIn is an interconnected network of experienced professionals from around the world, representing 170 industries and 200 countries. You can find, be introduced to, and collaborate with qualified professionals that you need to work with to accomplish your goals.”

Goals. Remember that word.

A few days ago, I answered the question: “What are the key criteria for making a business decision?“, posed by Gary Lennon, co-founder of Ideas2Reality.

Yes, the question is a little broad, but I was reminded of what my dad once said when asked: “How long is a piece of string?” To which he replied: “Half its length multiplied by two”. There’s usually an answer to even the most ambiguous question, which his actually wasn’t, it was just broad.

Gary replied to me personally, and thanked me for taking the time out to answer his question sensibly. I was just glad to help. However, he’d posted the question in several different areas on LinkedIn and the replies he got weren’t all as helpful as my own.

I wasn’t in the least surprised. I recently made my thoughts very clear, concerning the total lack of professionalism exhibited by some on the LinkedIn Q&A:

“If you don’t like a question in the LinkedIn Q&A, don’t answer. Smart arse replies show a lack of professionalism, plus you look stupid.”

As a professional, the Q&A on LinkedIn is a perfect venue to demonstrate your knowledge and expertise, not only to the people asking questions, but to everyone else besides. The good news is, idiocy, rudeness and belligerence are usually self-regulating; why should anyone consider you as an expert if you’re acting so unprofessionally?

Gary called me on Skype a couple of days later, to discuss a great idea he’s working on, directly related to the question. Fortunately, he was fine about some of the replies he got, and laughed them off.

But it was towards the end of our hour-long conversation when he said something that really struck a chord and conjured up a very clear image in my mind, and sort of put the LinkedIn Q&A into its proper perspective.

“We’re all just trying to move the ball along. We might not be there to see the end product, but at least we try!”

Or words to that effect. And in an instant, I could see the business playing field before me. Immediately, I began to see business as a game of football / soccer.

Our loved ones are collectively the goal keeper, there to keep the other side from taking the advantage, to control the pace of the game and to get the ball in play again, back up the field.

Our financial backers, business support organizations and the many, many support groups and business forums like LinkedIn are the defenders, each taking a turn at moving the ball forward.

Our business partners, senior management and directors are the mid-field, linking the play from the back and holding the attacking line.

We, the innovators, the doers, the creators and the people with the ideas are the strikers, stepping in and out of the wild tackles, dodging the attempts to bring us down and take possession of the ball. We press our advantage, aiming to make a Net gain.

Fans go wild…


Octane, 1999-2009: the first 10 years

Octane Interactive Limited was incorporated on the 14th of June, 1999. And a decade later, Octane is still here, better than ever, providing new media solutions to business problems.

There have been trials. There have been tribulations. I’ve survived everything from the bursting of the Dot Com bubble to the current global economic downturn.

For any business to last ten years is a major milestone. But for a web design agency, I breath very rarefied air, shared by few others.

So how did I manage this feat? Simple, really. I provide a professional, honest, frank, qualitative web design and development service. No gimmicks. No discounts. No small print. No hidden extras.

I go that extra mile and give you more than you’d have hoped for. I don’t just do, I think first. I’ll ask awkward and probing questions. I’ll make you think about your business in ways you’d not considered. I’ll work with you to understand what it is that you need, not what you want — you might want a bar of chocolate, but you need to breath.

Together, we’ll uncover your “Organic Knowledge“, and I might even exercise my right to say “no” once in a while. In the end, you’ll end up with a company website or a web application that exceeds your expectations.

But if someone is looking for bargain basement prices, there’s always the Yellow Pages, because I never have and never will compete on price. If they want a discount, they need to tell me what is that’s the least important about their project and we’ll cut it loose, because that’s the only way I come down on price.

When businesses come to me, we establish relationships and everything is built outwards from that. Some of my clients have been with me nearly the whole ten years I’ve been in business. When they call, they call me directly. Sometimes, I might even talk my way out of some work, because I know that what they’re asking for isn’t the right thing, or at the right time.

Right now, Octane is working hard on several web application projects for a number of clients. Against the backdrop of this economic downturn, businesses are turning to me because they know that when times are hard, quality, honesty and professionalism are worth paying for.

So here’s to another ten years of web design success!


Octane’s new look website and blog

Finally, the new Octane website and blog are live and in the wild. It’s taken plenty of planning, designing, coding and time, but I think the end result has been worth the wait.

So why the major overhaul of the Octane website?

I wanted a totally fresh start. But more importantly, I wanted the Octane website to be the hub of operations for all of the other stuff I’m doing.

Octane is my business, but many more people know me for my popular tech’ opinion blog, Blah, Blah! Technology. And more recently, I’ve enjoyed great success with my free ebook, The Beginner’s Guide to Social Media.

The one thing I don’t lack is content, so the purpose of the Octane website is to pull together those sources of trusted and valued information and knowledge into one place, so people can learn more about the things I offer.

Right now, you’ll find two columns of links in the footer of certain service pages, like social media and internet marketing, the Octane blog and the home page itself. However, over the course on the next month, I’ll be integrating specific articles from the other two blogs directly into service pages.

How much would a website like Octane’s cost?

Good question! A guestimate of cost would be around the £1,300.00 (Net) mark, which would include:

  • Design & Artwork — 8 hours / £360.00
  • Web Design & Development (incl. custom programming) — 12 hours / £540.00
  • WordPress, installation and setup — 8 hours / £360.00
  • Hosting, Email and FTP — one-off £20 account set up and then £30 each year thereafter.

It’s taken me months to complete this re-design, but that’s because I’ve been fitting all of this work in between my client work, which actually pays!

What do you see as the key benefits of having a new website?

First of all, the re-design is a fresh look. Totally new. Secondly, as mentioned previously, I’m turning the Octane website into a hub for all of my other stuff. But there are other benefits, too.

  1. A far cleaner, clearer design and layout means it’s much easier to manage and update the website and the blog.
  2. A better layout also means that articles and pages are easier to read and find.
  3. Having a business blog is a great way to raise awareness, engage with customers and expose people to your brand and your expertise.

Key points

Keeping the pace — the fact is, if I want to attract new clients, I need to demonstrate the strength and depth of my talents, and that’s what this new website does.

Room to grow — sometimes, you just out-grow a website, and fixing what you have simply isn’t practical. The previous design had served its purpose and something new, bigger and better was needed.

Having more to say — you can’t fit a pint of water into a half pint glass, can you? And that’s the problem I faced. So the challenge was making everything easy to find and read.

What’s next for the Octane website and blog?

As you can imagine, there’s a lot of work involved, not least the actual effort in creating the website and blog. Over the long-term, the value rests in keeping the website and the blog up to date. The typical schedule of activities would include:

  • Updates to service pages, with links to new and related blog articles.
  • New blog articles, based on a variety of different themes.
  • Adding new case studies, linking to related blog articles.
  • Adding new images to the portfolio page, also linking to case studies and related blog articles.

Right now, these are the very services I’m offering my clients who’re wanting to embrace and make the most of social media for their businesses.

I’d like to think there’s a good 1-2 years in this new website design, with maybe 2-3 years in the underlying structure, before I’d consider another major overhaul.

In the here & now, the timing of the new design is to coincide with the impending launch of a client website, and planned marketing efforts of my own.

Work has been good for me this year, with no real slow down, which is excellent. But I don’t want to sit back and become complacent! I always want more work.

If you’d like to know more about how Octane can help you business, feel free to contact me right now, or call 0870 755 0004 Monday to Friday 9am-5pm


Why winners are all losers!

Average people do not do amazing things. Amazing people do amazing things.

Now, I’m guessing some of you are itching to give me an example of some totally average person doing something extraordinary, and quite aside from the fact that the person in question really wouldn’t thank you for describing them as being average, the fact remains that to do something amazing, no matter how average that person might be, for a moment — no matter how long or how fleeting — they did something amazing, which required of them to be amazing.

And so it follows that the people who constantly achieve masterfully in life and in business are the ones who do amazing things with almost clockwork regularity. But there’s a caveat; these people are also losers.

Losers? Yes. Losers.

I read a quote recently that stuck in my head and connected with me in a very profound way, which went along the lines of: winners lose more than losers. So here’s my expansion on that near truism: do not fear failure.

As humans, we are adept at learning from our mistakes. I’m not saying this is a quality unique to humans, but it’s a quality that we have shown an unerring capacity to capitalize on. In a very real sense, failure is the engine of success.

Either secreted deep within the dark recesses of their subconscious, or writ large on a sheet of paper in their offices, winners know that to fear failure is to fail once and fail forever.

Those who succeed most probably know and understand the true value of professionalism, and arguably as important, knowing what professionalism isn’t:

“A huge salary is not a sign of professionalism. Nor is a insulting the competition, getting blind drunk in public, beating up your girlfriend, illicit affairs, gambling addictions, abusive behaviour or questionable TV appearances.”

Of course, one could make an argument resting on the old adage: a death of a thousand cuts. And that would be a sound argument.

But that’s where this thought piece could easily turn into a thesis, and where we begin to fear the unknown.

2009 is the year I begin to fail graciously and then learn from those mistakes with a passion…


Will your business survive the hardening economy?

Do you innovate or sit and wait? Work smarter, not harder, with Octane

In the current economic climate, it’s essential your business cuts costs, raises productivity and efficiency while still providing an excellent service.

As a business, Octane has been around since 1999, providing web design, development and consultation nationwide. I can help your business succeed at a time when your competitors might struggle.

Did you think the web was just websites? It’s now also about sharing data & information instantly with colleagues and clients anywhere in the world.

And because I, as Octane, have clients in the manufacturing, engineering and healthcare industries, offering their products & services globally, I’m confident that I can help your business meet your present and future needs — personally.

  1. Cut costs and raise productivity by being more efficient.
  2. I’m a designer, a consultant and a programmer — 3 people for the price of 1.
  3. Fully managed web hosting, email and support.

A sample of your FREE website critique

  • In addition to the list of completed projects, why not add Case Studies and Testimonials?
  • Add in CTAs (Calls to Action), to prompt visitors to call you, or complete your response form.
  • By improving the way your website is built, you’ll improve the chances of being found on Google.

To arrange your free consultation call Wayne on: 0870 755 0004, or send me a message right away…